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Cyd Connects

Cyd Connects is a women-led sustainability agency on a mission to accelerate the UN Sustainable Development Goals by helping businesses impact people and the planet positively.

Aisling Connaughton

Co-Founder

How did it all begin?

The first seeds of Cyd Connects were sown by Aisling when she did her Masters in Social Entrepreneurship. She knew then that sustainable businesses have an important role to play in pulling us back from the brink of climate disaster.

What sets your business apart?

There’s a lot of noise in the world of sustainability. We do sustainability without the BS. We don’t judge; we make the journey fun and inspirational.

What is the concept behind your business or the problem you’re solving?

Every business, no matter its size or sector, needs to meet clear sustainability targets now. Even for small businesses this will become mandatory very soon, and most don’t know where to start. We are here to take businesses through their sustainability journey, and make it joyful and profitable.

What is your brand vision?

A big part of our work is helping companies get B Corp certified. The UK is now one of the fastest growing B Corp communities in the world. As trained B Leaders, we are seeing an explosion of businesses looking to achieve B Corp certification, which is exciting. We’re innovating like crazy in this space, especially for businesses founded by women.

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