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Fanny Beckman is a London-based portrait photographer specialising in empowering women and marginalised people via art.

Apart from photography, she also conducts workshops and talks.

How did it all begin?

I got my first camera when I was 4 years old and ever since, photography has been an important part of my life. Growing up in Sweden I was always told that I couldn’t turn my biggest passion into my profession – that it would be too hard to break through within the creative sector. I felt like no one believed in me but for some reason I did.

In 2020 I did the Enterprise Programme with the Prince’s Trust. Having just left my full-time job 2 months before the first COVID-lockdown happened, I felt disheartened and started questioning if it was worth following my dream to be a full-time freelance photographer. Finally, via the Prince’s Trust I found people who not only fully believed in my potential but who were also willing to help me step by step to reach my goal. Since September 2021, I have worked full-time as a photographer and public speaker. It is possible.

I am now an ambassador for the Prince’s Trust and take pride in inspiring other young people to reach their dreams.

What sets your business apart?

My niche in working with people and companies who share my values around equality and/or sustainability is the key to why I get to do what I do today. I am grateful to work with lots of different charities to highlight their important work, as well as individuals whose stories constantly inspire me.

What is the concept behind your business or the problem you’re solving?

In my work, I aim to empower the person in front of the camera – make them look their best and most confident. Many people shy away from professional photoshoots. I therefore put a lot of value into building trust with my clients via conversations. I am a storyteller and use photography to highlight visions and people who deserve the spotlight.

Where to next/What is your brand vision?

Photography has taken me to places I could hardly dream of, with people who inspire me with their stories. I want to continue to take portraits of like-minded women to give them beautiful content that boosts their confidence and helps their businesses. I would also like to travel more in my work, both within the UK and globally, and to raise awareness of issues that different people face and how they can be solved.

Fanny Beckman

Founder of

Photographer Fanny Beckman

What do you feel passionate about/what drives you?

Equity and social justice.

Share an example of early life that has shaped you?

When I got my first disposable camera at age 4, just before going on a trip to Stockholm. I explored being creative for the first time and never looked back. I can’t imagine who I’d be without my constant search for light and finding different compositions everywhere.

Highlights of your business journey so far?

There are many but one of them is an outdoor exhibition I had by South Bank in London, with the charity Smile Train, on World Smile Day 2023.

Key lessons you have learned along the way?

To not let anyone tell me what I can or can’t do career-wise – the sky is the limit if you are willing to work hard!

Best piece of advice you have received?

“It’s an act of kindness to let people in and be vulnerable. It makes them feel valued, which they are.“

Advice to an aspiring entrepreneur or woman just starting her career?

Charge more than you think you deserve! Don’t shy away from talking about money with other business owners (especially male colleagues).

What funding route have you chosen for your business and why?

I worked full-time for many years and saved money with the aim to go freelance full-time one day. I fund my own business, but I am interested in learning more about angel investments.

Some of the challenges you have faced and how you overcame them?

As a young woman in a male-dominated field, I have met a lot of skepticism, especially regarding my technical knowledge. I have had to prove myself a lot. The coronavirus pandemic was also difficult. I decided to focus completely on photography in January 2020 but lost all my income two months later due to the lockdown. That’s when I reached out to the Prince’s Trust. Luckily, I had some savings to cover me for a few months but it was stressful both financially and my self-esteem took a turn.

I took this time to write my business plan and think about how to create a sustainable business, which I run by myself today.

Why is it important to support women-led business?

To ensure that money is invested into women’s entrepreneurship, to support financial independence. Although this is the case for most women in the Western world today, women still face prejudices in the business sector and the gender pay gap is still a significant problem. Supporting women-led businesses is a way to combat this issue.

60

Seconds

with

Fanny Beckman

My inspiration is...

visiting art galleries and museums.

My greatest fear is...

severe illnesses in my social circle.

The most courageous thing I’ve ever done is...

moved to England without knowing anyone here.

Guilty pleasure?

cheesy pop-songs.

Mantra you live by?

to be brave you have to be scared first. don't let fear stop you.

Female role model?

gina martin.

Women-led brand you love?

zebedee talent, unhidden uk, mooncup, (and many more!).

Top productivity tool?

put your phone in a different room.

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