PrimeCoach
PrimeCoach is a UK-based executive coaching brand helping professionals thrive in a mindful and meaningful way. Using science-backed techniques and compassionate guidance, they create coaching programmes designed to unlock personal and professional potential.
Rosalie Millard-Evans
Founder
How did it all begin?
During lockdown I worked on a project with my now business partners, Els and Paddy, to deliver 1000’s of resilience and wellbeing coaching sessions. The coaching was available to everyone in the client organisation not just the senior leaders – the impact was phenomenal and the value gained by the individuals was, for many, life-changing. It felt unfair that coaching is generally only accessible to the most senior leaders - pitched and priced for the elite few not the many – so we set about changing that.
What sets your business apart?
3 simple principles:
For everyone Everyone deserves to be the best version of themselves that is why our coaching is designed for everyone not just for senior executives.
Whole person approach Our multidisciplinary team of coaches are dedicated to the growth of the whole person so they best version of themselves. Whether that means working on finances, health, career, confidence, wellbeing, leadership, transitioning into a new role or anything else – we will match the right coach to ensure the coachee achieves their goals.
Social value Social value built in. For every membership sold, PrimeCoach delivers pro-bono coaching to the wider community, because everyone deserves access to this life changing resource.
What is the concept behind your business or the problem you’re solving?
In terms of 1:1 personalised live support there is a gap between employee assistance programs (EAPs) and executive coaching. EAP’s are prevalent with an accessible price point but with low usage around 5-7%, they are reactive and focus on fixing problems i.e. physio to fix a shoulder, counsellor when you are having relationship issues. Executive coaching on the other hand is proactive and has a reported ROI of up to 700% but the cost means it is prohibitive for most organisations to offer to anyone but their most senior leaders.
PrimeCoach seeks to fill that gap by offering is a proactive, flexible and affordable coaching solution to keep people in their prime all of the time…Driven by the purpose ‘everyone deserves to be the best version of themselves’ we are building brand that.
1. empowers individuals to develop and grow.
2. boosts productivity, engagement, retention and employer brand…
3. creates positive social value.
What is your brand vision?
The coaching market is becoming increasingly competitive but we want to strengthen our niche with Start Ups and SMEs focusing winning business through our values and service. My partners are also great friends so we intend to live our best lives too, having lots of fun together and doing what we love.
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