I set up Studio 5 to help business owners use Instagram clearly, confidently, and strategically (minus the overwhelm!) to grow their brand and enjoy the growth they need from it with ease. I’m all about making Instagram feel less like a full-time job and more like a powerful business tool that actually works for your business goals. I also co-run Studio Content with the fabulous Hester Barnes (also a TWC member) supporting busy business owners through our popular and fun content days that give you months of scroll-stopping content that genuinely looks and feels like you and your key messaging versus a trend or what you think you need to be doing plus the strategy to go with it. Perfect if you’re short on time or in a content funk!
Claire Smith
Founder
How did it all begin?
Whilst I have always had social bones I haven’t always been the fan of using social media that I am today! Realising I was late to the party but sensing the power of social media when used effectively and managed well I insta(ntly!) saw the huge impact it can have in driving sales and growing a brand. I also know how overwhelming it can be - which is the best platform to use? how can I make that platform work for me? what is the best strategy for my business? how often do I need to be posting'? I've been there and felt it all! This is why I am so passionate about helping other business owners 'get' social and unlock the value from being a powerful social brand. Since launching Studio 5 Social I have had the opportunity to support many brilliant individuals and small businesses through coaching, consultancy and workshops. This has allowed them to go on and build engaging Instagram accounts in a way that is authentic, and true to them whilst consistently exceeding their marketing goals.
What sets your business apart?
I don’t do generic. Everything I offer is completely tailored to my clients, their unique business, goals and voice. Whether you are camera shy, stuck on what to post, or just overthinking every caption (been there!) I’m here to simplify things and help you start consistently getting the business results you need Instagram to deliver (without the overwhelm).
What is the concept behind your business or the problem you’re solving?
I know first-hand how overwhelming using Instagram can be alongside all the other things running a business (and life) bring – especially when it feels like you aren’t getting the return on your efforts. I love working with business owners to help them super-charge their Instagram presence and am passionate about helping them feel more confident about how they can use the powerful marketing platform to get the business results they need (and much more!).
What is your brand vision?
I want to help even more brilliant businesses achieve the kind of results I’ve seen over the last four years. I have been blown away by all of the amazing client feedback I’ve received, and I’m always keen to work with fun, value-led brands. That’s what lights me up. Looking ahead, I’m excited to be planning more practical workshops and continuing to grow Studio Content with the fabulous Hester Barnes – watch this space! I am also developing more online coaching and training courses designed to support more business owners in a way that feels simple, practical and genuinely supportive.