The first company to combine luxury travel and luxury fashion.
Voyager Club is a luxury travel and concierge company focusing on ‘Hidden Gem’ properties combined with the world’s first vacation wardrobe service #MyVacationStylist.
How did it all begin?
My background was in fashion, but my other passion was travel. My co-founder, Ashley Barras, (who is also an avid traveller) and I couldn’t understand why no one was connecting the dots between where you are going and what you put in your suitcase…so we had a vision to create a travel and lifestyle company that would be the first company to do just that. Voyager Club was launched in September 2018.
What sets your business apart?
We have created a new category and we are the first company to marry luxury travel and luxury fashion.
What is the concept behind your business or the problem you’re solving?
We solve the 360°c when it comes to bespoke travel, from organising your travel through to your wardrobe for that destination. We provide the know how and give you back the biggest luxury…time!
Where to next/What is your brand vision?
We will expand in the US. We will be launching lots of exciting projects in 2020 including #MyVacationStylist for men and #MyVacationStylist on yachts, as well as some high profile collaborations.
What do you feel passionate about/what drives you?
Travel and discovering what I like to call “hidden gems.” I am also passionate about empowering women, closing the gender gap and helping to preserve our planet (we have just launched 3 sustainability pillars at Voyager Club).
Share an example of early life that has shaped you?
I got my both my entrepreneurial spirit and my love of travel from my father who is an intrepid traveller and an entrepreneur, working in the aviation sphere. He has done everything in his life from building his own boat and sailing around the world, to retracing Darwin’s footsteps and competing in the bobsleigh olympics! He is a total adventurer and I definitely have the same spirit.
Highlights of your business journey so far?
There have been a few, but I still remember our first major press piece which was a two full pages in Ultratravel. Sasha Slater, Head of The Telegraph Magazines asked us to do her a winter wardrobe for the Chanel Métiers show in New York. The piece came out about 6 months later and I still remember going to the newsstand to buy a copy at 7.30am on a Saturday morning and the overwhelming excitement to read it for the first time.
Key lessons you have learned along the way?
Resilience, persistence and tenacity.
Best piece of advice you have received?
1. Never take no for an answer. 2. Rome was not built in a day
Advice to an aspiring entrepreneur or woman just starting her career?
Always have a mentor, they provide invaluable support along the way.
What funding route have you chosen for your business and why?
We chose not to raise investment at the beginning as we did not want to give away all of our founders equity. Our business model is serviced based (rather than manufacturing a product), so were able to launch the business with a small investment from ourselves and reinvest profits. We will raise investment in a year or two in order to fuel our growth.
Some of the challenges you have faced and how you overcame them?
We have created a new brand category so it’s often hard to define us! Secondly, I think as an early stage company, time is one of the biggest challenges and you have to be a good multi tasker and be prepared to do everything. You need to be really strict with your time and make sure your meeting schedule is balanced so you have that important desk time. My favourite thing is to tick off my to-do list.
Why is it important to support women-led business?
As a female founder, I am passionate about helping to close the gender gap. I am co-chair of The Leadership Council for Vital Voices Europe which invests in emerging women leaders around the world that are working to improve women’s lives in the areas of human rights, public participation and economic empowerment. Anything that I can do to pay it forward through mentorship I try to do as I have had invaluable support from a mentor who has helped me along my journey.