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WCorp

WCorp is a global consultancy dedicated to transforming workplace culture into a strategic asset by fostering inclusive, high-performing environments that drive measurable business success. Through tailored certification programs, actionable methodologies, and expert-led training, they empower organisations to advance gender equity, enhance employee engagement, and achieve sustainable growth.

Geeta Sidhu-Robb

Founder

How did it all begin?

I was reading a court transcript about a workplace sexual assault case where the women had to protect each other as they had no one else who would stand up for them or protect them from being sexually assaulted by the CEO of the organisation. To me this was a heart stopping moment. I have coached women in leadership positions, and globally famous women for over a decade and yet I felt that the women without power needed the most help. The women who are at the lowest and middle rungs of a business struggle with physical and psychological safety and have no champions.

DEI is helpful for the culture but culture depends on people. I want to create infrastructural change.

What sets your business apart?

We are the ONLY company that does what it does and this was recognised when we launched WCorp at the UN CSW in March 2024.

What is the concept behind your business or the problem you’re solving?

Creating a level playing field at every workplace because they will finally be organised to take into account women's life and physical shifts across their lifetimes.

These are not optional for women at all. Our workplaces need to reflect that for us to be on a level playing field.

What is your brand vision?

I am committed to making this a global movement. We are currently established in companies in 5 countries and counting...

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