Share an experience or challenge that has shaped you? My dad was a reporter for CBS in the US. He was incredibly honest and curious and all the things that make a good, true journalist, but which also at times made enemies.

My sister and I, growing up, did not know any better than to always say what we thought, so when I was 9 I told a classmate that my dad had said his dad was ‘a radical.’ His dad was running for Governor of our state and won. His dad was incensed with my dad, and never again gave him an interview or even the time of day. I suppose the lesson was be yourself, be direct, be honest, but do not scream about your opinions because not everyone is going to be a fan. And as a child, accepting that not everyone is always going to like you is a very difficult - but so important - lesson to learn.

I’d say even in adulthood that is often difficult to remember. Liking yourself is more important than compromising who you are so that others like you.

Best piece of advice you have ever been given? It was actually the worst piece of advice I’ve received and I squarely ignored it: five years ago, my former boss at a very large agency wished me luck and told me I was making a mistake not having one high profile, central office. Then the pandemic struck. And I could not be more pleased with my choice.

What advice would you give to your younger self or a woman just starting her career? Grow a very thick skin quickly so that no one ever ruffles you or sees you sweat. Also, find other smart, strong women to tap into for support.

What does success mean to you? Success to me means being able to spend more time with my family and friends; not less. It means being able to say 'no' to projects and to people who do not align with my ethos and who do not add to the richness of my life.

How do you handle challenges and changes? What's in your toolkit? How do I handle challenges? Head on. Life is too short to die apologising to someone because they made a bad decision that is now impacting you. Tell the truth - more often than not, the only way forward is through.

Why is it important to support women in business and women-led business? Because it’s tough. It just is. And if I can help even one other woman avoid some of the pitfalls I’ve suffered, I will be proud.