Discover the INCREDIBLE journeys of the women in our community.

In our Member Stories, we hear from our members about the experiences that have shaped them, the challenges they’ve overcome, and how they are driving impact in their industries and beyond.

Sarah Aspinall

Sarah Aspinall

Founder & Midlife Capacity Expert

The SA Method

Sarah Aspinall is a former ballet dancer and litigation lawyer whose career has always sat at the intersection of movement, the body and human performance.

Her work now focuses on what she calls the Midlife Capacity Crisis - the growing and largely unacknowledged gap between the demands placed on high-functioning women and the internal resources they have available to meet them.

Share an experience or challenge that has shaped you? I started my career as a ballet dancer before retraining as a litigation lawyer in London - two worlds that, on the surface, couldn't be more different, but both rewarded the same thing: the ability to perform under pressure and override what your body was telling you.

By my late twenties, something already felt off. I ignored it and kept pushing.
On my 30th birthday, I was mugged at gunpoint in New York. And as terrifying as that experience was, it became the catalyst for something I hadn't been willing to do on my own: stop.

It forced me to question the path I was on, the pace I was living at, and how completely I had learned to disconnect from my own instincts. Like many high achievers, I had become extraordinarily good at overriding what I knew and pushing through regardless.

Not long afterwards, I left law and returned to movement - but with an entirely different understanding of what it was for.
That experience planted a question I've never stopped asking: what happens when the demands placed on us exceed the capacity we have to hold them? It's a question I now see playing out every day in the lives of midlife women - and it's become the foundation of everything I do.

Best piece of advice you have ever been given? Don't try to do it all alone. We are wired for connection, and the people around us have a profound influence on how we think, feel and grow. Choose people who challenge you, support you and make you feel that you belong.
And don't shy away from hard things. It's often the difficult conversations, the bold decisions and
the uncomfortable experiences that expand your world the most. Discomfort, it turns out, is frequently the entry point to everything worthwhile.
What advice would you give to your younger self or a woman just starting her career? Trust your own judgement sooner.

It's easy to spend years looking outside yourself for answers, reassurance or permission. Advice
and support matter enormously - but nobody else has to live with the consequences of your decisions. Learn to listen to your own thinking.

What does success mean to you? Success looks very different to me now than it did at the start of my career.
It's the freedom to choose how I spend my time, doing work that creates genuine impact. It's helping shift the way we understand and support women in midlife - particularly those carrying enormous responsibility at work and at home, often invisibly.

It's financial freedom, curiosity, growth, travel and time spent with people who make life richer.
But most of all, it's ending the day knowing that how I spent my time was aligned with what matters most to me. That alignment - between values and action - is something I spent years without. I don't take it lightly now.

How do you handle challenges and changes? What's in your toolkit? Movement has been my anchor for as long as I can remember.

As a shy child, it gave me a way to express myself when words felt difficult. As an adult, it's still how I process uncertainty, challenge and change. The type of movement depends on what I need - sometimes a walk in nature, sometimes strength training, dancing, breathwork, or simply stepping away from my desk and shifting my state.
What I've learned over time is that trying to think your way out of every problem isn't always the answer.
Often, the fastest route to clarity is through the body - and that insight has shaped not just how I look after myself, but the work I do with others.

Alongside movement, my toolkit includes time in nature, meaningful conversations with people
who know me well, and the nervous system and embodiment practices that now sit at the heart of
my work.

I also come back regularly to one core belief: we are capable of far more than we think - when we stop overriding ourselves and start working with ourselves instead.

Why is it important to support women in business and women-led business? Because women are still carrying an extraordinary amount behind the scenes, and most of it goes unacknowledged.

Many are leading teams, building businesses, raising families, supporting ageing parents and managing countless invisible responsibilities, often all at once.
The weight of that is real, and it has a cost that rarely shows up in performance reviews or business plans.
Supporting women isn't simply about creating opportunities. It's about creating conditions where
women can succeed sustainably - not at the expense of their health, their relationships or themselves.

When women are genuinely supported, the benefits extend far beyond the individual. Families, organisations, communities and future generations all feel it.
I believe we are at our best when we stop treating wellbeing and performance as competing
priorities - and start recognising that one is the foundation of the other.

60 Seconds with Sarah Aspinall

My inspiration is: Knowing that the right idea, shared at the right moment, can genuinely change the trajectory of someone's life.
My greatest fear is: Heights
The most courageous thing I have ever done is: Standing on a TEDx stage and saying something I
genuinely believed, not something I knew would land well.
I am most proud of: Building something entirely my own after leaving a successful legal career - with no blueprint and no guarantee it would work.
Guiltless pleasure: A long dinner with interesting people that goes on far longer than it should. And chocolate.
Mantra I live by: Confidence follows action.
Female role model: Sara Blakely. She built something extraordinary, stayed
recognisably herself throughout, and never seemed to forget that it was supposed to be enjoyable.
Women-led brand I love: Spanx. Sara Blakely makes business look like it can actually be fun - which is rarer than it should be.

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